/* ============================================
   aivite design system — single source of truth
   ============================================ */

:root {
  /* Surfaces */
  --surface-base: #FBF9F4;
  --surface-raised: #F3EFE7;
  --surface-deep: #E8E1D2;

  /* Ink */
  --ink-primary: #1A1614;
  --ink-secondary: #4A4540;
  --ink-tertiary: #8A8378;
  --ink-muted: #B8B0A3;

  /* Accent */
  --accent: #1F3A2F;
  --accent-hover: #2A4D3F;
  --accent-light: #E8EFE9;

  /* WhatsApp */
  --whatsapp-bg: #EAE0D2;
  --whatsapp-outgoing: #D9FDD3;
  --whatsapp-button-blue: #00A5F4;

  /* Typography */
  --font-display: 'Fraunces', 'Georgia', serif;
  --font-body: 'Inter', system-ui, -apple-system, sans-serif;
  --font-mono: 'JetBrains Mono', monospace;

  /* Layout */
  --max-width: 1280px;
  --gutter: 32px;
  --radius-sm: 8px;
  --radius-md: 12px;
  --radius-lg: 16px;
  --radius-xl: 20px;
}

* { box-sizing: border-box; margin: 0; padding: 0; }
html { scroll-behavior: smooth; }
body {
  font-family: var(--font-body);
  background: var(--surface-base);
  color: var(--ink-primary);
  line-height: 1.6;
  font-size: 16px;
  -webkit-font-smoothing: antialiased;
  text-rendering: optimizeLegibility;
}
img { max-width: 100%; display: block; }

.container { max-width: var(--max-width); margin: 0 auto; padding: 0 var(--gutter); }
.container-narrow { max-width: 960px; margin: 0 auto; padding: 0 var(--gutter); }

/* Typography utilities */
.display { font-family: var(--font-display); font-weight: 400; letter-spacing: -0.02em; line-height: 1.05; }
.display em { font-style: italic; font-weight: 400; }
.eyebrow {
  font-family: var(--font-body);
  font-size: 12px;
  text-transform: uppercase;
  letter-spacing: 0.08em;
  color: var(--ink-tertiary);
  font-weight: 500;
}

/* ============================================
   NAVIGATION
   ============================================ */
nav.site-nav {
  position: sticky; top: 0; z-index: 100;
  background: rgba(251, 249, 244, 0.92);
  backdrop-filter: blur(12px);
  -webkit-backdrop-filter: blur(12px);
  border-bottom: 1px solid var(--surface-deep);
}
.nav-inner { display: flex; align-items: center; justify-content: space-between; height: 72px; }
.wordmark {
  font-family: var(--font-display);
  font-size: 22px;
  font-weight: 500;
  letter-spacing: -0.015em;
  color: var(--ink-primary);
  text-decoration: none;
  display: inline-flex;
  align-items: baseline;
  gap: 1px;
}
.wordmark::after {
  content: '';
  display: inline-block;
  width: 5px;
  height: 5px;
  border-radius: 50%;
  background: var(--accent);
  margin-left: 3px;
  transform: translateY(-1px);
}
.wordmark em { font-style: italic; color: var(--ink-tertiary); font-size: 0.85em; }
.nav-links { display: flex; align-items: center; gap: 36px; font-size: 14px; }
.nav-links a {
  color: var(--ink-secondary);
  text-decoration: none;
  transition: color 200ms ease-out;
}
.nav-links a:hover { color: var(--ink-primary); }
.nav-links > a:not(.btn).active { color: var(--ink-primary); font-weight: 500; }

/* Fix: btn-primary in nav needs higher specificity than .nav-links a */
.nav-links a.btn-primary,
.nav-links a.btn-primary:hover,
.nav-links a.btn-primary.active { color: var(--surface-base); }
.nav-links a.btn-primary:hover { background: var(--accent); }

/* Industries dropdown */
.nav-dropdown {
  position: relative;
  display: inline-block;
}
.nav-dropdown-trigger {
  background: none;
  border: none;
  font-family: var(--font-body);
  font-size: 14px;
  color: var(--ink-secondary);
  cursor: pointer;
  padding: 0;
  display: inline-flex;
  align-items: center;
  gap: 4px;
  transition: color 200ms ease-out;
}
.nav-dropdown-trigger:hover { color: var(--ink-primary); }
.nav-dropdown-trigger.active { color: var(--ink-primary); font-weight: 500; }
.nav-dropdown-trigger .chev {
  font-size: 10px;
  transform: translateY(1px);
  transition: transform 200ms ease-out;
}
.nav-dropdown:hover .nav-dropdown-trigger .chev,
.nav-dropdown:focus-within .nav-dropdown-trigger .chev { transform: translateY(1px) rotate(180deg); }
.nav-dropdown-menu {
  position: absolute;
  top: calc(100% + 18px);
  left: -16px;
  min-width: 240px;
  background: var(--surface-base);
  border: 1px solid var(--surface-deep);
  border-radius: 12px;
  padding: 8px;
  box-shadow: 0 12px 32px -8px rgba(26, 22, 20, 0.12);
  opacity: 0;
  visibility: hidden;
  transform: translateY(-4px);
  transition: opacity 180ms ease-out, transform 180ms ease-out, visibility 180ms;
  z-index: 110;
}
.nav-dropdown:hover .nav-dropdown-menu,
.nav-dropdown:focus-within .nav-dropdown-menu {
  opacity: 1;
  visibility: visible;
  transform: translateY(0);
}
.nav-dropdown-menu::before {
  content: '';
  position: absolute;
  top: -18px; left: 0; right: 0;
  height: 18px;
}
.nav-dropdown-menu a {
  display: block;
  padding: 12px 14px;
  border-radius: 8px;
  color: var(--ink-primary);
  font-size: 14px;
  line-height: 1.4;
  text-decoration: none;
  transition: background 150ms ease-out;
}
.nav-dropdown-menu a:hover { background: var(--surface-raised); }
.nav-dropdown-menu a .menu-meta {
  display: block;
  font-size: 12px;
  color: var(--ink-tertiary);
  font-family: var(--font-display);
  font-style: italic;
  margin-top: 2px;
}
.nav-dropdown-menu .menu-divider {
  height: 1px;
  background: var(--surface-deep);
  margin: 6px 4px;
}

/* Wide Resources dropdown — has section labels and more items */
.nav-dropdown-menu-wide {
  min-width: 320px;
  left: -40px;
  max-height: calc(100vh - 120px);
  overflow-y: auto;
  overscroll-behavior: contain;
}
.nav-dropdown-menu-wide::-webkit-scrollbar { width: 8px; }
.nav-dropdown-menu-wide::-webkit-scrollbar-track { background: transparent; }
.nav-dropdown-menu-wide::-webkit-scrollbar-thumb {
  background: var(--surface-deep);
  border-radius: 4px;
  border: 2px solid var(--surface-base);
}
.nav-dropdown-menu-wide::-webkit-scrollbar-thumb:hover { background: var(--ink-tertiary); }
.nav-dropdown-menu-wide a { padding: 10px 14px; }
.nav-dropdown-menu-wide .menu-section-label {
  font-family: var(--font-body);
  font-size: 10.5px;
  font-weight: 600;
  text-transform: uppercase;
  letter-spacing: 0.1em;
  color: var(--ink-tertiary);
  padding: 14px 14px 4px;
  user-select: none;
}
.nav-dropdown-menu-wide .menu-section-label:first-child { padding-top: 6px; }
.nav-dropdown-menu-wide .menu-divider { margin: 6px 4px; }
@media (max-width: 900px) {
  .nav-dropdown-menu-wide { left: auto; right: -16px; min-width: 280px; max-height: calc(100vh - 100px); }
}

/* ============================================
   BUTTONS
   ============================================ */
.btn {
  display: inline-flex; align-items: center; gap: 8px;
  padding: 12px 22px;
  border-radius: 999px;
  font-size: 15px;
  font-weight: 500;
  text-decoration: none;
  cursor: pointer;
  border: none;
  transition: all 200ms ease-out;
  font-family: var(--font-body);
}
.btn-primary { background: var(--ink-primary); color: var(--surface-base); }
.btn-primary:hover { background: var(--accent); }
.btn-primary:disabled { opacity: 0.4; cursor: not-allowed; }
.btn-primary:disabled:hover { background: var(--ink-primary); }
.btn-large { padding: 16px 30px; font-size: 16px; }
.btn-secondary {
  background: var(--surface-base);
  color: var(--ink-primary);
  border: 1px solid var(--surface-deep);
}
.btn-secondary:hover { background: var(--surface-raised); border-color: var(--ink-tertiary); }
.btn-link {
  color: var(--ink-primary);
  text-decoration: none;
  font-weight: 500;
  font-size: 15px;
  display: inline-flex; align-items: center; gap: 6px;
  transition: gap 200ms ease-out;
}
.btn-link:hover { gap: 10px; }
.btn-link::after { content: '→'; }

/* ============================================
   BREADCRUMB
   ============================================ */
.breadcrumb {
  padding: 28px 0 0;
  font-size: 13px;
  color: var(--ink-tertiary);
}
.breadcrumb a {
  color: var(--ink-tertiary);
  text-decoration: none;
  transition: color 200ms;
}
.breadcrumb a:hover { color: var(--ink-primary); }
.breadcrumb .sep {
  display: inline-block;
  margin: 0 10px;
  font-size: 0;
  line-height: 0;
}
.breadcrumb .sep::before {
  content: '';
  display: inline-block;
  width: 3px;
  height: 3px;
  border-radius: 50%;
  background: var(--ink-muted);
  vertical-align: middle;
}

/* ============================================
   HERO
   ============================================ */
section.hero {
  padding: 120px 0 140px;
  overflow: hidden;
}
section.hero.compact { padding: 80px 0 100px; }
.hero-grid {
  display: grid;
  grid-template-columns: 1fr 1fr;
  gap: 80px;
  align-items: center;
}
.hero-text .eyebrow { margin-bottom: 28px; display: block; }
.hero-h1 {
  font-size: clamp(48px, 6vw, 88px);
  margin-bottom: 32px;
}
.hero-h1.smaller { font-size: clamp(44px, 5.5vw, 76px); }
.hero-subhead {
  font-size: 20px;
  line-height: 1.55;
  color: var(--ink-secondary);
  max-width: 540px;
  margin-bottom: 40px;
}
.hero-ctas {
  display: flex; gap: 24px; align-items: center; margin-bottom: 24px;
  flex-wrap: wrap;
}
.hero-micro {
  font-size: 13px;
  color: var(--ink-tertiary);
}

/* ============================================
   WHATSAPP MOCKUP — signature component
   ============================================ */
.wa-mockup {
  background: var(--whatsapp-bg);
  border-radius: var(--radius-lg);
  padding: 18px 16px 22px;
  max-width: 380px;
  margin: 0 auto;
  box-shadow: inset 0 0 0 1px rgba(0,0,0,0.06);
}
.wa-mockup.small { padding: 16px; max-width: 340px; }
.wa-header {
  display: flex; align-items: center; gap: 10px;
  padding-bottom: 12px;
  margin-bottom: 12px;
  border-bottom: 0.5px solid rgba(0,0,0,0.08);
}
.wa-avatar {
  width: 36px; height: 36px;
  border-radius: 50%;
  background: var(--ink-primary);
  color: var(--surface-base);
  display: flex; align-items: center; justify-content: center;
  font-family: var(--font-display);
  font-size: 14px;
  font-style: italic;
}
.wa-avatar.accent { background: var(--accent); }
.wa-header-name { font-size: 14px; font-weight: 500; color: var(--ink-primary); }
.wa-header-status { font-size: 11px; color: var(--ink-tertiary); }
.wa-msg {
  background: white;
  padding: 8px 12px 6px;
  border-radius: var(--radius-sm);
  font-size: 14.5px;
  line-height: 1.45;
  color: #111;
  box-shadow: 0 1px 0.5px rgba(0,0,0,0.13);
  max-width: 88%;
  margin-bottom: 6px;
}
.wa-msg.incoming { border-top-left-radius: 2px; }
.wa-msg.outgoing {
  background: var(--whatsapp-outgoing);
  border-top-right-radius: 2px;
  margin-left: auto;
}
.wa-msg .time {
  font-size: 10px;
  color: rgba(0,0,0,0.45);
  text-align: right;
  margin-top: 2px;
}
.wa-msg strong { font-weight: 600; }
.wa-msg .wa-cta {
  display: block;
  background: white;
  border: 0.5px solid var(--whatsapp-bg);
  color: var(--whatsapp-button-blue);
  text-align: center;
  padding: 8px;
  border-radius: 6px;
  margin-top: 6px;
  font-size: 13px;
  font-weight: 500;
}
.wa-msg .wa-attachment {
  display: flex; align-items: center; gap: 8px;
  background: #F0EAD9;
  padding: 8px 10px;
  border-radius: 6px;
  margin-top: 6px;
  font-size: 12.5px;
}
.wa-msg .wa-attachment .doc-icon {
  width: 28px; height: 28px;
  background: white;
  border-radius: 4px;
  display: flex; align-items: center; justify-content: center;
  font-size: 14px;
}
.msg-gap { margin-top: 8px; }

/* ============================================
   PROOF STRIP
   ============================================ */
section.proof-strip {
  border-top: 1px solid var(--surface-deep);
  border-bottom: 1px solid var(--surface-deep);
  padding: 36px 0;
}
.proof-grid {
  display: grid;
  grid-template-columns: repeat(3, 1fr);
  gap: 60px;
  align-items: baseline;
}
.proof-item { text-align: left; }
.proof-num {
  font-family: var(--font-display);
  font-size: 36px;
  font-weight: 400;
  font-style: italic;
  color: var(--ink-primary);
  margin-bottom: 4px;
  letter-spacing: -0.02em;
}
.proof-label {
  font-size: 14px;
  color: var(--ink-secondary);
  line-height: 1.5;
}

/* ============================================
   SECTIONS
   ============================================ */
section.section { padding: 140px 0; }
section.section-tight { padding: 100px 0; }
section.section-raised { background: var(--surface-raised); }
section.section-dark { background: var(--ink-primary); color: var(--surface-base); }
.section-header { margin-bottom: 80px; max-width: 720px; }
.section-header.centered { margin-left: auto; margin-right: auto; text-align: center; max-width: 800px; }
.section-header .eyebrow { display: block; margin-bottom: 16px; }
.section-header h2 {
  font-family: var(--font-display);
  font-weight: 400;
  letter-spacing: -0.02em;
  font-size: clamp(36px, 4.5vw, 52px);
  line-height: 1.1;
  margin-bottom: 24px;
}
.section-header h2 em { font-style: italic; }
.section-header .subhead {
  font-size: 18px;
  line-height: 1.6;
  color: var(--ink-secondary);
  max-width: 620px;
}
.section-header.centered .subhead { margin-left: auto; margin-right: auto; }
.section-dark .section-header h2 { color: var(--surface-base); }
.section-dark .section-header .subhead { color: var(--surface-deep); opacity: 0.85; }
.section-dark .eyebrow { color: var(--ink-muted); }

/* ============================================
   WEDGE COMPARISON
   ============================================ */
.wedge-headers {
  display: grid;
  grid-template-columns: 1fr 1fr;
  gap: 60px;
  padding-bottom: 16px;
}
.wedge-headers .header-them {
  font-size: 13px;
  color: var(--ink-tertiary);
  text-transform: uppercase;
  letter-spacing: 0.08em;
  font-weight: 500;
}
.wedge-headers .header-us {
  font-size: 13px;
  color: var(--accent);
  text-transform: uppercase;
  letter-spacing: 0.08em;
  font-weight: 500;
}
.wedge-table {
  border-top: 1px solid var(--surface-deep);
}
.wedge-row {
  display: grid;
  grid-template-columns: 1fr 1fr;
  gap: 60px;
  padding: 28px 0;
  border-bottom: 1px solid var(--surface-deep);
  align-items: center;
}
.wedge-row .wedge-them {
  color: var(--ink-tertiary);
  font-size: 17px;
  text-decoration: line-through;
  text-decoration-color: var(--ink-muted);
  text-decoration-thickness: 1px;
  line-height: 1.5;
}
.wedge-row .wedge-us {
  color: var(--ink-primary);
  font-size: 17px;
  font-weight: 500;
  line-height: 1.5;
  position: relative;
  padding-left: 28px;
}
.wedge-row .wedge-us::before {
  content: '';
  position: absolute;
  left: 0; top: 12px;
  width: 16px; height: 1px;
  background: var(--accent);
}
.wedge-closing {
  margin-top: 60px;
  max-width: 640px;
  font-size: 17px;
  color: var(--ink-secondary);
  line-height: 1.65;
  font-style: italic;
  font-family: var(--font-display);
}

/* ============================================
   CARDS (problem, vertical, flow, strip)
   ============================================ */
.card-grid-3 {
  display: grid;
  grid-template-columns: repeat(3, 1fr);
  gap: 24px;
}
.card-grid-2 {
  display: grid;
  grid-template-columns: repeat(2, 1fr);
  gap: 16px;
}

.card {
  background: var(--surface-base);
  border: 1px solid var(--surface-deep);
  border-radius: var(--radius-lg);
  padding: 36px 32px;
  transition: all 250ms ease-out;
}
.card-link {
  text-decoration: none;
  color: inherit;
  display: flex; flex-direction: column;
}
.card-link:hover {
  background: var(--surface-raised);
  border-color: var(--ink-tertiary);
  transform: translateY(-2px);
}
.card-num {
  font-family: var(--font-display);
  font-style: italic;
  font-size: 14px;
  color: var(--ink-tertiary);
  margin-bottom: 60px;
}
.card h3 {
  font-family: var(--font-display);
  font-size: 24px;
  font-weight: 400;
  letter-spacing: -0.01em;
  line-height: 1.2;
  margin-bottom: 16px;
}
.card-link h3 { font-size: 28px; line-height: 1.15; }
.card p {
  font-size: 15.5px;
  line-height: 1.6;
  color: var(--ink-secondary);
}
.card-link p { margin-bottom: 32px; flex: 1; }
.card-link-cta {
  color: var(--ink-primary);
  font-size: 14px;
  font-weight: 500;
  display: inline-flex; align-items: center; gap: 6px;
  transition: gap 200ms ease-out;
}
.card-link-cta::after { content: '→'; }
.card-link:hover .card-link-cta { gap: 10px; color: var(--accent); }

/* Flow cards (2-col grid, side icon layout) */
.flow-card {
  background: var(--surface-base);
  border: 1px solid var(--surface-deep);
  border-radius: var(--radius-lg);
  padding: 32px 28px;
  display: flex;
  gap: 24px;
  align-items: flex-start;
  transition: all 250ms ease-out;
}
.flow-card:hover { background: var(--surface-raised); border-color: var(--ink-tertiary); }
.flow-card .flow-num {
  font-family: var(--font-display);
  font-style: italic;
  font-size: 28px;
  color: var(--ink-tertiary);
  line-height: 1;
  padding-top: 4px;
  min-width: 48px;
}
.flow-card h3 {
  font-family: var(--font-display);
  font-size: 22px;
  font-weight: 400;
  line-height: 1.2;
  letter-spacing: -0.01em;
  margin-bottom: 10px;
}
.flow-card p {
  font-size: 14.5px;
  line-height: 1.55;
  color: var(--ink-secondary);
}
.flow-footer {
  margin-top: 48px;
  text-align: center;
  font-style: italic;
  font-family: var(--font-display);
  font-size: 18px;
  color: var(--ink-secondary);
}

/* Cross-vertical strip cards */
.strip-card {
  background: var(--surface-base);
  border: 1px solid var(--surface-deep);
  border-radius: var(--radius-md);
  padding: 28px 24px;
  text-decoration: none;
  color: inherit;
  transition: all 250ms ease-out;
}
.strip-card:hover {
  background: var(--surface-raised);
  border-color: var(--ink-tertiary);
}
.strip-card h4 {
  font-family: var(--font-display);
  font-size: 20px;
  font-weight: 400;
  letter-spacing: -0.01em;
  margin-bottom: 10px;
  line-height: 1.2;
}
.strip-card p {
  font-size: 14px;
  line-height: 1.5;
  color: var(--ink-secondary);
  margin-bottom: 20px;
}
.strip-card .strip-link {
  color: var(--ink-primary);
  font-size: 13px;
  font-weight: 500;
  display: inline-flex; align-items: center; gap: 6px;
  transition: gap 200ms;
}
.strip-link::after { content: '→'; }
.strip-card:hover .strip-link { gap: 10px; color: var(--accent); }

/* ============================================
   WALKTHROUGH (3-step WA mockup row)
   ============================================ */
.walk-grid {
  display: grid;
  grid-template-columns: repeat(3, 1fr);
  gap: 32px;
}
.walk-step .walk-label {
  font-family: var(--font-body);
  font-size: 12px;
  text-transform: uppercase;
  letter-spacing: 0.08em;
  color: var(--accent);
  font-weight: 500;
  margin-bottom: 16px;
}
.walk-step h4 {
  font-family: var(--font-display);
  font-size: 22px;
  font-weight: 400;
  letter-spacing: -0.01em;
  margin-bottom: 24px;
  line-height: 1.2;
}
.walk-step h4 em { font-style: italic; }
.walk-step .walk-anno {
  margin-top: 20px;
  font-size: 14px;
  line-height: 1.6;
  color: var(--ink-secondary);
  font-style: italic;
  font-family: var(--font-display);
}
.walk-close {
  text-align: center;
  margin-top: 80px;
  font-family: var(--font-display);
  font-style: italic;
  font-size: 22px;
  color: var(--ink-primary);
}

/* ============================================
   STAT STRIP
   ============================================ */
.stat-strip {
  display: grid;
  grid-template-columns: repeat(3, 1fr);
  gap: 60px;
  padding: 32px 0;
  border-top: 1px solid var(--surface-deep);
  border-bottom: 1px solid var(--surface-deep);
}
.stat-num {
  font-family: var(--font-display);
  font-style: italic;
  font-weight: 400;
  font-size: 72px;
  line-height: 1;
  letter-spacing: -0.02em;
  margin-bottom: 16px;
}
.stat-label {
  font-size: 15px;
  line-height: 1.5;
  color: var(--ink-secondary);
  max-width: 280px;
}
.stat-source {
  margin-top: 10px;
  font-size: 12px;
  color: var(--ink-tertiary);
  font-style: italic;
  font-family: var(--font-display);
}

/* ============================================
   CASE STUDY
   ============================================ */
.case-grid {
  display: grid;
  grid-template-columns: 7fr 5fr;
  gap: 80px;
  align-items: center;
}
.case-grid.reverse { grid-template-columns: 5fr 7fr; }
.case-headline {
  font-family: var(--font-display);
  font-size: clamp(36px, 4vw, 44px);
  font-weight: 400;
  line-height: 1.1;
  letter-spacing: -0.02em;
  margin-bottom: 32px;
}
.case-headline em { font-style: italic; }
.case-body {
  font-size: 17px;
  line-height: 1.65;
  color: var(--ink-secondary);
  margin-bottom: 32px;
}
.case-stat-label {
  font-size: 12px;
  text-transform: uppercase;
  letter-spacing: 0.08em;
  color: var(--ink-tertiary);
  margin-bottom: 8px;
}
.case-stat {
  font-family: var(--font-display);
  font-size: 32px;
  font-style: italic;
  line-height: 1.2;
  margin-bottom: 32px;
  color: var(--ink-primary);
  padding-top: 32px;
  border-top: 1px solid var(--surface-deep);
}

/* ============================================
   PRICING
   ============================================ */
.pricing-grid {
  display: grid;
  grid-template-columns: repeat(3, 1fr);
  gap: 20px;
}
.price-tier {
  background: var(--surface-base);
  border: 1px solid var(--surface-deep);
  border-radius: var(--radius-lg);
  padding: 36px 32px;
  display: flex; flex-direction: column;
}
.price-tier.featured {
  background: var(--ink-primary);
  color: var(--surface-base);
  border-color: var(--ink-primary);
  transform: translateY(-12px);
}
.price-tier.featured .price-name,
.price-tier.featured .price-desc { color: var(--surface-base); }
.price-tier.featured .price-desc { opacity: 0.85; }
.price-tier.featured .price-features li { color: var(--surface-deep); opacity: 0.85; }
.price-tier.featured .price-features li::before { color: var(--accent-light); }
.price-tier.featured .price-cta {
  background: var(--surface-base);
  color: var(--ink-primary);
}
.price-tier.featured .price-cta:hover { background: var(--accent-light); }
.price-name {
  font-family: var(--font-display);
  font-size: 24px;
  font-weight: 400;
  margin-bottom: 8px;
  color: var(--ink-primary);
}
.price-name em { font-style: italic; }
.price-amount {
  font-family: var(--font-display);
  font-size: 44px;
  font-weight: 400;
  letter-spacing: -0.02em;
  margin: 24px 0 8px;
  line-height: 1;
}
.price-cadence {
  font-size: 14px;
  color: var(--ink-tertiary);
  margin-bottom: 28px;
}
.price-tier.featured .price-cadence { color: var(--ink-muted); }
.price-desc {
  font-size: 14.5px;
  line-height: 1.6;
  color: var(--ink-secondary);
  margin-bottom: 28px;
}
.price-features {
  list-style: none;
  margin-bottom: 36px;
  flex: 1;
}
.price-features li {
  font-size: 14px;
  color: var(--ink-secondary);
  padding: 8px 0 8px 24px;
  position: relative;
  line-height: 1.5;
}
.price-features li::before {
  content: '→';
  position: absolute;
  left: 0;
  color: var(--accent);
  font-family: var(--font-display);
  font-style: italic;
}
.price-cta {
  text-align: center;
  padding: 12px;
  border-radius: 999px;
  background: var(--surface-raised);
  color: var(--ink-primary);
  font-size: 14px;
  font-weight: 500;
  text-decoration: none;
  transition: all 200ms ease-out;
  cursor: pointer;
}
.price-cta:hover { background: var(--surface-deep); }
.price-note {
  margin-top: 60px;
  text-align: center;
  font-size: 14px;
  color: var(--ink-tertiary);
  font-style: italic;
  font-family: var(--font-display);
}
.price-note a { color: var(--ink-primary); }

/* Inline pricing block (for spoke pages) */
.pricing-block {
  background: var(--ink-primary);
  color: var(--surface-base);
  border-radius: var(--radius-xl);
  padding: 64px 56px;
  display: grid;
  grid-template-columns: 1fr 1fr;
  gap: 60px;
  align-items: center;
}
.pricing-block .eyebrow { color: var(--ink-muted); display: block; margin-bottom: 16px; }
.pricing-block h3 {
  font-family: var(--font-display);
  font-size: 36px;
  font-weight: 400;
  line-height: 1.15;
  letter-spacing: -0.02em;
  color: var(--surface-base);
  margin-bottom: 20px;
}
.pricing-block h3 em { font-style: italic; }
.pricing-block p {
  font-size: 16px;
  line-height: 1.65;
  color: var(--surface-deep);
  opacity: 0.85;
  margin-bottom: 24px;
}
.pricing-block .btn-primary {
  background: var(--surface-base);
  color: var(--ink-primary);
}
.pricing-block .btn-primary:hover {
  background: var(--accent-light);
  color: var(--ink-primary);
}
.pricing-amount-large {
  font-family: var(--font-display);
  font-style: italic;
  font-size: 96px;
  font-weight: 400;
  line-height: 1;
  letter-spacing: -0.02em;
}
.pricing-suffix {
  font-family: var(--font-body);
  font-size: 16px;
  color: var(--ink-muted);
}

/* Meta pricing passthrough table */
.passthrough-table {
  width: 100%;
  border-collapse: collapse;
  margin: 40px 0;
}
.passthrough-table th,
.passthrough-table td {
  text-align: left;
  padding: 18px 24px;
  border-bottom: 1px solid var(--surface-deep);
  font-size: 15px;
}
.passthrough-table th {
  font-family: var(--font-body);
  font-weight: 500;
  font-size: 12px;
  text-transform: uppercase;
  letter-spacing: 0.08em;
  color: var(--ink-tertiary);
}
.passthrough-table td {
  color: var(--ink-primary);
}
.passthrough-table td.amount {
  font-family: var(--font-display);
  font-style: italic;
  font-size: 18px;
}
.passthrough-table td.muted { color: var(--ink-tertiary); font-size: 13px; }

/* ============================================
   FAQ
   ============================================ */
.faq-list { max-width: 920px; }
.faq-item {
  border-top: 1px solid var(--surface-deep);
  padding: 28px 0;
}
.faq-item:last-child { border-bottom: 1px solid var(--surface-deep); }
.faq-q {
  display: flex; justify-content: space-between; align-items: flex-start;
  gap: 24px;
  font-family: var(--font-display);
  font-size: 22px;
  font-weight: 400;
  letter-spacing: -0.01em;
  line-height: 1.3;
  color: var(--ink-primary);
  cursor: pointer;
  background: none;
  border: none;
  width: 100%;
  text-align: left;
  padding: 0;
}
.faq-q .plus {
  color: var(--ink-tertiary);
  font-size: 22px;
  line-height: 1;
  padding-top: 4px;
  transition: transform 250ms ease-out;
}
.faq-item.open .faq-q .plus { transform: rotate(45deg); }
.faq-a {
  max-height: 0;
  overflow: hidden;
  font-size: 16px;
  line-height: 1.65;
  color: var(--ink-secondary);
  transition: max-height 350ms ease-out, padding-top 250ms ease-out;
}
.faq-item.open .faq-a {
  max-height: 800px;
  padding-top: 16px;
}
.faq-item.open .faq-a p { margin-bottom: 12px; }

/* ============================================
   PROCESS STEPS
   ============================================ */
.process-list {
  display: flex; flex-direction: column;
  gap: 16px;
}
.process-step {
  display: grid;
  grid-template-columns: 80px 1fr 1fr;
  gap: 40px;
  padding: 48px 0;
  border-top: 1px solid var(--surface-deep);
  align-items: start;
}
.process-step:last-child { border-bottom: 1px solid var(--surface-deep); }
.process-num {
  font-family: var(--font-display);
  font-style: italic;
  font-size: 64px;
  color: var(--ink-tertiary);
  line-height: 1;
}
.process-content h3 {
  font-family: var(--font-display);
  font-size: 34px;
  font-weight: 400;
  letter-spacing: -0.01em;
  line-height: 1.15;
  margin-bottom: 8px;
}
.process-content h3 em { font-style: italic; }
.process-duration {
  font-size: 13px;
  color: var(--accent);
  font-style: italic;
  font-family: var(--font-display);
  margin-bottom: 16px;
}
.process-content p {
  font-size: 16px;
  line-height: 1.65;
  color: var(--ink-secondary);
}
.process-details ul {
  list-style: none;
  padding: 0;
}
.process-details li {
  font-size: 14.5px;
  line-height: 1.55;
  color: var(--ink-secondary);
  padding: 6px 0 6px 20px;
  position: relative;
}
.process-details li::before {
  content: '·';
  position: absolute;
  left: 4px;
  color: var(--ink-tertiary);
  font-weight: bold;
}

/* ============================================
   FINAL CTA
   ============================================ */
section.final-cta {
  background: var(--ink-primary);
  color: var(--surface-base);
  padding: 180px 0;
  text-align: center;
}
.final-cta .eyebrow { color: var(--ink-muted); }
.final-cta h2 {
  font-family: var(--font-display);
  font-size: clamp(40px, 5vw, 64px);
  font-weight: 400;
  line-height: 1.1;
  letter-spacing: -0.02em;
  margin: 32px 0 32px;
  color: var(--surface-base);
}
.final-cta h2 em { font-style: italic; }
.final-cta .subhead {
  font-size: 19px;
  line-height: 1.55;
  color: var(--surface-deep);
  opacity: 0.85;
  max-width: 600px;
  margin: 0 auto 48px;
}
.final-cta .btn-primary {
  background: var(--surface-base);
  color: var(--ink-primary);
}
.final-cta .btn-primary:hover { background: var(--accent-light); color: var(--ink-primary); }
.final-cta .micro {
  margin-top: 28px;
  color: var(--ink-muted);
  font-size: 13px;
}
.final-cta .micro a { color: var(--surface-base); text-decoration: underline; }

/* ============================================
   FOOTER
   ============================================ */
footer.site-footer {
  background: var(--surface-base);
  padding: 80px 0 40px;
  border-top: 1px solid var(--surface-deep);
}
.footer-grid {
  display: grid;
  grid-template-columns: 2fr 1fr 1fr 1fr;
  gap: 60px;
  margin-bottom: 60px;
}
.footer-brand .wordmark { font-size: 28px; margin-bottom: 16px; display: block; }
.footer-brand-tagline {
  font-family: var(--font-display);
  font-style: italic;
  font-size: 18px;
  color: var(--ink-secondary);
  max-width: 320px;
  line-height: 1.45;
}
.footer-col h4 {
  font-size: 12px;
  text-transform: uppercase;
  letter-spacing: 0.08em;
  color: var(--ink-tertiary);
  font-weight: 500;
  margin-bottom: 18px;
}
.footer-col ul { list-style: none; }
.footer-col li { margin-bottom: 10px; }
.footer-col a { color: var(--ink-primary); text-decoration: none; font-size: 14.5px; }
.footer-col a:hover { color: var(--accent); }
.footer-bottom {
  border-top: 1px solid var(--surface-deep);
  padding-top: 28px;
  display: flex; justify-content: space-between; align-items: flex-start;
  font-size: 13px;
  color: var(--ink-tertiary);
  flex-wrap: wrap; gap: 16px;
}
.footer-bottom-left {
  display: flex; flex-direction: column; gap: 4px;
  max-width: 60%;
}
.footer-bottom-left a {
  color: var(--ink-secondary);
  text-decoration: none;
  border-bottom: 1px solid transparent;
  transition: border-color 150ms ease-out;
}
.footer-bottom-left a:hover { border-bottom-color: var(--ink-tertiary); }
.footer-bottom-right {
  display: flex; gap: 18px; flex-wrap: wrap;
}
.footer-bottom-right a {
  color: var(--ink-tertiary);
  text-decoration: none;
  border-bottom: 1px solid transparent;
  transition: color 150ms ease-out, border-color 150ms ease-out;
}
.footer-bottom-right a:hover { color: var(--ink-secondary); border-bottom-color: var(--ink-tertiary); }
.footer-attribution {
  font-size: 12px;
  color: var(--ink-tertiary);
  font-family: var(--font-display);
  font-style: italic;
  margin-top: 14px;
}
.footer-attribution a {
  color: var(--ink-secondary);
  text-decoration: none;
  border-bottom: 1px solid var(--surface-deep);
  font-style: normal;
  transition: border-color 150ms ease-out;
}
.footer-attribution a:hover { border-bottom-color: var(--ink-secondary); }
@media (max-width: 700px) {
  .footer-bottom { flex-direction: column; }
  .footer-bottom-left { max-width: 100%; }
}

/* ============================================
   COOKIE CONSENT BANNER
   ============================================ */
.cookie-banner {
  position: fixed;
  bottom: 20px;
  left: 20px;
  right: 20px;
  max-width: 680px;
  margin: 0 auto;
  background: var(--surface-base);
  border: 1px solid var(--surface-deep);
  border-radius: 14px;
  padding: 18px 22px;
  box-shadow: 0 12px 36px -6px rgba(26, 22, 20, 0.16);
  display: flex;
  align-items: center;
  gap: 20px;
  z-index: 1000;
  animation: cookieSlide 360ms cubic-bezier(0.22, 0.61, 0.36, 1);
}
.cookie-banner p {
  font-size: 13.5px;
  line-height: 1.5;
  margin: 0;
  flex: 1;
  color: var(--ink-secondary);
}
.cookie-banner a {
  color: var(--ink-primary);
  text-decoration: none;
  border-bottom: 1px solid var(--ink-tertiary);
  transition: border-color 150ms ease-out;
}
.cookie-banner a:hover { border-bottom-color: var(--ink-primary); }
.cookie-actions { display: flex; gap: 8px; flex-shrink: 0; }
.btn-cookie-decline, .btn-cookie-accept {
  padding: 8px 16px;
  border-radius: 8px;
  font-size: 13px;
  font-family: var(--font-body);
  font-weight: 500;
  cursor: pointer;
  border: 1px solid var(--surface-deep);
  background: transparent;
  color: var(--ink-primary);
  transition: background 150ms ease-out, border-color 150ms ease-out;
}
.btn-cookie-decline:hover { background: var(--surface-raised); }
.btn-cookie-accept {
  background: var(--ink-primary);
  color: var(--surface-base);
  border-color: var(--ink-primary);
}
.btn-cookie-accept:hover { background: var(--ink-secondary); border-color: var(--ink-secondary); }
.cookie-banner-dismiss { animation: cookieSlideOut 280ms ease-in forwards; }
@keyframes cookieSlide {
  from { transform: translateY(24px); opacity: 0; }
  to { transform: translateY(0); opacity: 1; }
}
@keyframes cookieSlideOut {
  to { transform: translateY(24px); opacity: 0; }
}
@media (max-width: 640px) {
  .cookie-banner {
    flex-direction: column;
    align-items: stretch;
    bottom: 12px; left: 12px; right: 12px;
    padding: 16px 18px;
  }
  .cookie-actions { justify-content: flex-end; }
}

/* ============================================
   LEGAL / TRUST PAGES (privacy, terms, cookies, refunds)
   ============================================ */
.legal-section { padding: 60px 0 100px; }
.container-narrow { max-width: 720px; margin: 0 auto; padding: 0 24px; }
.legal-section h1 {
  font-family: var(--font-display);
  font-weight: 400;
  font-size: clamp(36px, 4.5vw, 56px);
  line-height: 1.1;
  letter-spacing: -0.02em;
  margin: 8px 0 12px;
  color: var(--ink-primary);
}
.legal-updated {
  font-family: var(--font-display);
  font-size: 14px;
  font-style: italic;
  color: var(--ink-tertiary);
  margin-bottom: 36px;
  padding-bottom: 24px;
  border-bottom: 1px solid var(--surface-deep);
}
.legal-lead {
  font-size: 17px;
  line-height: 1.6;
  color: var(--ink-secondary);
  margin-bottom: 36px;
}
.legal-section h2 {
  font-family: var(--font-display);
  font-weight: 500;
  font-size: 24px;
  letter-spacing: -0.01em;
  color: var(--ink-primary);
  margin: 36px 0 12px;
}
.legal-section h3 {
  font-family: var(--font-body);
  font-weight: 600;
  font-size: 16px;
  color: var(--ink-primary);
  margin: 24px 0 8px;
}
.legal-section p {
  font-size: 15px;
  line-height: 1.65;
  color: var(--ink-secondary);
  margin-bottom: 14px;
}
.legal-section ul {
  margin: 8px 0 16px;
  padding-left: 22px;
}
.legal-section ul li {
  font-size: 15px;
  line-height: 1.65;
  color: var(--ink-secondary);
  margin-bottom: 8px;
}
.legal-section a {
  color: var(--ink-primary);
  text-decoration: none;
  border-bottom: 1px solid var(--ink-tertiary);
  transition: border-color 150ms ease-out;
}
.legal-section a:hover { border-bottom-color: var(--ink-primary); }
.legal-section strong { color: var(--ink-primary); font-weight: 600; }
.legal-disclaimer {
  margin-top: 48px;
  padding-top: 24px;
  border-top: 1px solid var(--surface-deep);
  font-size: 14px;
  color: var(--ink-tertiary);
}

/* Contact hero — booking widget alongside text, visible without scroll */
.contact-hero { padding: 60px 0 80px; }
.contact-hero-grid {
  display: grid;
  grid-template-columns: 5fr 7fr;
  gap: 64px;
  align-items: start;
}
.contact-hero-text { padding-top: 8px; }
.contact-hero-text .eyebrow { display: block; margin-bottom: 24px; }
.contact-hero-text h1 {
  font-family: var(--font-display);
  font-weight: 400;
  font-size: clamp(40px, 4.5vw, 56px);
  line-height: 1.05;
  letter-spacing: -0.025em;
  margin-bottom: 24px;
}
.contact-hero-text h1 em { font-style: italic; }
.contact-hero-text .subhead {
  font-size: 17px;
  line-height: 1.6;
  color: var(--ink-secondary);
  margin-bottom: 32px;
}
.contact-hero-text .aside-step { padding-bottom: 24px; margin-bottom: 24px; }
.contact-hero-text .aside-step h3 { font-size: 20px; margin-bottom: 6px; }
.contact-hero-text .aside-step p { font-size: 14.5px; }

/* The widget inside the hero is a touch tighter */
.contact-hero .booking-widget { padding: 36px; }
.contact-hero .booking-widget .widget-h2 { font-size: 26px; }

@media (max-width: 900px) {
  .contact-hero-grid { grid-template-columns: 1fr; gap: 48px; }
  .contact-hero { padding: 40px 0 60px; }
}

/* ============================================
   CONTACT / BOOKING PAGE
   ============================================ */
.booking-grid {
  display: grid;
  grid-template-columns: 5fr 7fr;
  gap: 80px;
  align-items: start;
}
.booking-aside { padding-top: 8px; position: sticky; top: 100px; }
.aside-label {
  font-family: var(--font-body);
  font-size: 12px;
  text-transform: uppercase;
  letter-spacing: 0.08em;
  color: var(--ink-tertiary);
  font-weight: 500;
  margin-bottom: 40px;
}
.aside-step {
  padding-bottom: 36px;
  margin-bottom: 36px;
  border-bottom: 1px solid var(--surface-deep);
  display: grid;
  grid-template-columns: 56px 1fr;
  gap: 20px;
}
.aside-step:last-child { border-bottom: none; padding-bottom: 0; margin-bottom: 0; }
.step-num {
  font-family: var(--font-display);
  font-style: italic;
  font-size: 32px;
  color: var(--ink-tertiary);
  font-weight: 400;
  line-height: 1;
  padding-top: 4px;
}
.aside-step h3 {
  font-family: var(--font-display);
  font-weight: 400;
  font-size: 26px;
  letter-spacing: -0.01em;
  margin-bottom: 10px;
  line-height: 1.2;
}
.aside-step h3 em { font-style: italic; }
.aside-step p {
  font-size: 15.5px;
  line-height: 1.6;
  color: var(--ink-secondary);
}
.aside-duration {
  display: inline-block;
  font-size: 12px;
  color: var(--ink-tertiary);
  margin-top: 8px;
  font-style: italic;
  font-family: var(--font-display);
}

.booking-widget {
  background: var(--surface-base);
  border: 1px solid var(--surface-deep);
  border-radius: var(--radius-lg);
  padding: 48px;
}
.widget-header {
  display: flex; justify-content: space-between; align-items: baseline;
  margin-bottom: 32px;
  padding-bottom: 28px;
  border-bottom: 1px solid var(--surface-deep);
}
.widget-h2 {
  font-family: var(--font-display);
  font-weight: 400;
  font-size: 32px;
  letter-spacing: -0.02em;
}
.widget-h2 em { font-style: italic; }
.widget-tz {
  font-size: 13px;
  color: var(--ink-tertiary);
  font-family: var(--font-display);
  font-style: italic;
}
.field-label {
  font-size: 12px;
  text-transform: uppercase;
  letter-spacing: 0.08em;
  color: var(--ink-tertiary);
  font-weight: 500;
  margin-bottom: 14px;
  display: block;
}
.date-row {
  display: grid;
  grid-template-columns: repeat(6, 1fr);
  gap: 8px;
  margin-bottom: 32px;
}
.date-btn {
  background: transparent;
  border: 1px solid var(--surface-deep);
  border-radius: var(--radius-md);
  padding: 14px 8px 16px;
  cursor: pointer;
  transition: all 200ms ease-out;
  font-family: var(--font-body);
  display: flex; flex-direction: column;
  align-items: center;
  gap: 4px;
}
.date-btn:hover:not(.unavailable) {
  border-color: var(--ink-tertiary);
  background: var(--surface-raised);
}
.date-btn.active {
  background: var(--ink-primary);
  border-color: var(--ink-primary);
}
.date-btn.active .date-day,
.date-btn.active .date-num { color: var(--surface-base); }
.date-day {
  font-size: 11px;
  text-transform: uppercase;
  letter-spacing: 0.05em;
  color: var(--ink-tertiary);
  font-weight: 500;
}
.date-num {
  font-family: var(--font-display);
  font-size: 24px;
  font-weight: 400;
  color: var(--ink-primary);
  line-height: 1;
}
.date-btn.unavailable { opacity: 0.35; cursor: not-allowed; }
.time-grid {
  display: grid;
  grid-template-columns: repeat(4, 1fr);
  gap: 8px;
  margin-bottom: 36px;
}
.time-btn {
  background: transparent;
  border: 1px solid var(--surface-deep);
  border-radius: var(--radius-sm);
  padding: 12px 4px;
  cursor: pointer;
  transition: all 200ms ease-out;
  font-family: var(--font-body);
  font-size: 14px;
  font-weight: 500;
  color: var(--ink-primary);
}
.time-btn:hover:not(.unavailable) {
  border-color: var(--ink-tertiary);
  background: var(--surface-raised);
}
.time-btn.active {
  background: var(--ink-primary);
  color: var(--surface-base);
  border-color: var(--ink-primary);
}
.time-btn.unavailable {
  color: var(--ink-muted);
  cursor: not-allowed;
  text-decoration: line-through;
  text-decoration-color: var(--ink-muted);
  text-decoration-thickness: 0.5px;
}
.form-section { margin-bottom: 36px; }
.form-row {
  display: grid;
  grid-template-columns: 1fr 1fr;
  gap: 20px;
  margin-bottom: 20px;
}
.form-row.single { grid-template-columns: 1fr; }
.field { display: flex; flex-direction: column; gap: 8px; }
.field-input {
  background: transparent;
  border: none;
  border-bottom: 1px solid var(--surface-deep);
  padding: 12px 0;
  font-family: var(--font-body);
  font-size: 16px;
  color: var(--ink-primary);
  transition: border-color 200ms ease-out;
  width: 100%;
}
.field-input:focus { outline: none; border-bottom-color: var(--ink-primary); }
.field-input::placeholder { color: var(--ink-muted); }
textarea.field-input { resize: none; line-height: 1.5; min-height: 64px; }
.vertical-chips { display: flex; flex-wrap: wrap; gap: 8px; }
.chip {
  background: transparent;
  border: 1px solid var(--surface-deep);
  border-radius: 999px;
  padding: 8px 16px;
  font-size: 13.5px;
  font-family: var(--font-body);
  color: var(--ink-secondary);
  cursor: pointer;
  transition: all 200ms ease-out;
}
.chip:hover { border-color: var(--ink-tertiary); color: var(--ink-primary); }
.chip.active {
  background: var(--accent-light);
  border-color: var(--accent);
  color: var(--accent);
}
.confirm-btn {
  width: 100%;
  padding: 18px;
  background: var(--ink-primary);
  color: var(--surface-base);
  border: none;
  border-radius: 14px;
  font-family: var(--font-body);
  font-size: 16px;
  font-weight: 500;
  cursor: pointer;
  transition: all 200ms ease-out;
  display: flex; align-items: center; justify-content: center;
  gap: 8px;
}
.confirm-btn:hover:not(:disabled) { background: var(--accent); }
.confirm-btn .selected-time {
  font-family: var(--font-display);
  font-style: italic;
}

/* WhatsApp alt path */
.alt-grid {
  display: grid;
  grid-template-columns: 1fr 1fr;
  gap: 80px;
  align-items: center;
}
.alt-h2 {
  font-family: var(--font-display);
  font-size: 48px;
  font-weight: 400;
  letter-spacing: -0.02em;
  line-height: 1.1;
  margin-bottom: 24px;
}
.alt-h2 em { font-style: italic; }
.alt-body {
  font-size: 17px;
  line-height: 1.65;
  color: var(--ink-secondary);
  margin-bottom: 24px;
}
.alt-wa-link {
  display: inline-flex; align-items: center; gap: 12px;
  background: var(--ink-primary);
  color: var(--surface-base);
  padding: 16px 26px;
  border-radius: 999px;
  text-decoration: none;
  font-weight: 500;
  font-size: 16px;
  transition: all 200ms ease-out;
}
.alt-wa-link:hover { background: var(--accent); }
.alt-wa-icon {
  width: 22px; height: 22px;
  background: var(--whatsapp-outgoing);
  color: var(--ink-primary);
  border-radius: 50%;
  display: inline-flex; align-items: center; justify-content: center;
  font-size: 12px;
  font-weight: 700;
}

/* ============================================
   PROSE / EDITORIAL
   ============================================ */
.prose { max-width: 700px; }
.prose p {
  font-size: 18px;
  line-height: 1.75;
  color: var(--ink-secondary);
  margin-bottom: 24px;
}
.prose p:first-of-type::first-letter {
  font-family: var(--font-display);
  font-style: italic;
  font-size: 4.5em;
  float: left;
  line-height: 0.85;
  padding: 8px 12px 0 0;
  color: var(--ink-primary);
}
.prose h3 {
  font-family: var(--font-display);
  font-size: 28px;
  font-weight: 400;
  letter-spacing: -0.01em;
  margin: 48px 0 16px;
  line-height: 1.2;
}
.prose h3 em { font-style: italic; }
.prose blockquote {
  border-left: 2px solid var(--accent);
  padding: 4px 0 4px 32px;
  margin: 40px 0;
  font-family: var(--font-display);
  font-style: italic;
  font-size: 24px;
  line-height: 1.4;
  color: var(--ink-primary);
}

/* ============================================
   MOBILE
   ============================================ */
@media (max-width: 900px) {
  .hero-grid, .case-grid, .alt-grid, .pricing-block, .booking-grid,
  .process-step { grid-template-columns: 1fr !important; gap: 40px; }
  .booking-aside { position: static; }
  .booking-widget { padding: 28px; }
  .card-grid-3, .card-grid-2, .walk-grid, .stat-strip, .proof-grid,
  .pricing-grid, .footer-grid {
    grid-template-columns: 1fr; gap: 16px;
  }
  .footer-grid { grid-template-columns: 1fr 1fr; gap: 40px; }
  .wedge-row, .wedge-headers { grid-template-columns: 1fr; gap: 8px; }
  .wedge-row .wedge-us { padding-left: 0; }
  .wedge-row .wedge-us::before { display: none; }
  .date-row { grid-template-columns: repeat(4, 1fr); }
  .time-grid { grid-template-columns: repeat(3, 1fr); }
  .form-row { grid-template-columns: 1fr; }
  .nav-links a:not(.btn) { display: none; }
  section.section { padding: 80px 0; }
  section.section-tight { padding: 60px 0; }
  section.hero { padding: 60px 0 80px; }
  section.hero.compact { padding: 40px 0 60px; }
  section.final-cta { padding: 100px 0; }
  .hero-h1, .section-header h2, .final-cta h2, .alt-h2, .case-headline { font-size: 36px !important; }
  .pricing-block { padding: 40px 32px; }
  .pricing-amount-large { font-size: 64px; }
  .stat-num { font-size: 56px; }
  .price-tier.featured { transform: none; }
  .process-num { font-size: 48px; }
}

/* ============================================
   SEO PAGES — comparison tables, cost math, callouts
   ============================================ */

.seo-hero { padding: 80px 0 60px; }
.seo-hero h1 {
  font-family: var(--font-display);
  font-weight: 400;
  font-size: clamp(40px, 5vw, 64px);
  line-height: 1.04;
  letter-spacing: -0.025em;
  margin-bottom: 28px;
  max-width: 18ch;
}
.seo-hero h1 em { font-style: italic; }
.seo-hero .subhead {
  font-size: 19px;
  line-height: 1.55;
  color: var(--ink-secondary);
  max-width: 65ch;
  margin-bottom: 36px;
}

.cost-table {
  width: 100%;
  border-collapse: collapse;
  margin: 32px 0;
  font-size: 15px;
  background: var(--surface-base);
  border: 1px solid var(--surface-deep);
  border-radius: 12px;
  overflow: hidden;
}
.cost-table th, .cost-table td {
  padding: 16px 20px;
  text-align: left;
  border-bottom: 1px solid var(--surface-deep);
}
.cost-table th {
  background: var(--surface-raised);
  font-family: var(--font-display);
  font-weight: 500;
  font-style: italic;
  color: var(--ink-primary);
  font-size: 15px;
}
.cost-table td { color: var(--ink-secondary); }
.cost-table tr:last-child td { border-bottom: none; }
.cost-table tr.highlight td {
  background: rgba(31, 58, 47, 0.04);
  color: var(--ink-primary);
  font-weight: 500;
}
.cost-table .num { font-variant-numeric: tabular-nums; white-space: nowrap; }
.cost-table .savings { color: var(--accent); font-weight: 500; }

.pain-list {
  margin: 40px 0;
  border-top: 1px solid var(--surface-deep);
}
.pain-item {
  display: grid;
  grid-template-columns: 80px 1fr;
  gap: 24px;
  padding: 28px 0;
  border-bottom: 1px solid var(--surface-deep);
}
.pain-item .num {
  font-family: var(--font-display);
  font-weight: 400;
  font-style: italic;
  font-size: 32px;
  color: var(--ink-tertiary);
  line-height: 1;
}
.pain-item h3 {
  font-family: var(--font-display);
  font-weight: 400;
  font-size: 24px;
  line-height: 1.2;
  margin-bottom: 10px;
  color: var(--ink-primary);
}
.pain-item h3 em { font-style: italic; }
.pain-item p {
  font-size: 16px;
  line-height: 1.6;
  color: var(--ink-secondary);
  max-width: 65ch;
}
.pain-item .data {
  display: inline-block;
  margin-top: 12px;
  font-size: 13px;
  color: var(--ink-tertiary);
  font-style: italic;
}

.callout {
  background: var(--surface-raised);
  border-left: 3px solid var(--accent);
  padding: 28px 32px;
  margin: 40px 0;
  border-radius: 4px;
}
.callout p {
  font-size: 17px;
  line-height: 1.55;
  color: var(--ink-primary);
  margin-bottom: 0;
}
.callout p em { font-family: var(--font-display); font-style: italic; }

.decision-grid {
  display: grid;
  grid-template-columns: 1fr 1fr;
  gap: 24px;
  margin: 40px 0;
}
.decision-card {
  padding: 32px;
  border: 1px solid var(--surface-deep);
  border-radius: 14px;
  background: var(--surface-base);
}
.decision-card h4 {
  font-family: var(--font-display);
  font-weight: 500;
  font-size: 22px;
  margin-bottom: 16px;
  color: var(--ink-primary);
}
.decision-card h4 em { font-style: italic; }
.decision-card ul {
  list-style: none;
  padding: 0;
  margin: 0;
}
.decision-card li {
  padding: 8px 0 8px 24px;
  font-size: 15px;
  line-height: 1.5;
  color: var(--ink-secondary);
  position: relative;
}
.decision-card li::before {
  content: '·';
  position: absolute;
  left: 8px;
  color: var(--accent);
  font-weight: 700;
}

@media (max-width: 700px) {
  .decision-grid { grid-template-columns: 1fr; }
  .pain-item { grid-template-columns: 1fr; gap: 8px; }
  .cost-table { font-size: 13px; }
  .cost-table th, .cost-table td { padding: 12px 14px; }
}

/* ============================================
   NAV CTA — Lock "Book a call" button to forest green accent
   High specificity prevents any page-specific override.
   ============================================ */
.site-nav .nav-links .btn.btn-primary,
.site-nav .nav-links a.btn-primary,
.site-nav .nav-links a.btn.btn-primary:link,
.site-nav .nav-links a.btn.btn-primary:visited {
  background-color: var(--accent) !important;
  color: var(--surface-base) !important;
  border: none;
  font-weight: 500;
}
.site-nav .nav-links .btn.btn-primary:hover,
.site-nav .nav-links a.btn.btn-primary:hover {
  background-color: #163025 !important;
  color: var(--surface-base) !important;
}

/* ============================================
   STUDIO BOT DEMO (Process page hook)
   ============================================ */
.bot-demo {
  background: var(--surface-raised);
  padding: 80px 0;
  border-top: 1px solid var(--surface-deep);
  border-bottom: 1px solid var(--surface-deep);
}
.bot-demo-grid {
  display: grid;
  grid-template-columns: 1fr 1fr;
  gap: 80px;
  align-items: center;
}
.bot-demo-h2 {
  font-family: var(--font-display);
  font-weight: 400;
  font-size: clamp(34px, 4vw, 48px);
  line-height: 1.1;
  letter-spacing: -0.02em;
  color: var(--ink-primary);
  margin: 12px 0 20px;
}
.bot-demo-h2 em { font-style: italic; font-weight: 400; }
.bot-demo-p {
  font-size: 16px;
  line-height: 1.6;
  color: var(--ink-secondary);
  margin-bottom: 28px;
  max-width: 480px;
}
.bot-demo-cta { display: flex; align-items: center; gap: 24px; flex-wrap: wrap; }
.bot-demo-cta .micro {
  font-size: 12px;
  color: var(--ink-tertiary);
  font-family: var(--font-display);
  font-style: italic;
  line-height: 1.4;
  margin: 0;
}
.bot-demo-mockup .wa-mockup { max-width: 380px; margin: 0 auto; }
@media (max-width: 900px) {
  .bot-demo-grid { grid-template-columns: 1fr; gap: 48px; }
  .bot-demo-mockup .wa-mockup { max-width: 100%; }
}

/* ============================================
   TESTIMONIALS / REVIEWS
   ============================================ */
.reviews {
  padding: 100px 0;
  background: var(--surface-base);
}
.reviews-header {
  text-align: left;
  max-width: 760px;
  margin-bottom: 56px;
}
.reviews-header h2 { margin-top: 12px; }
.reviews-grid {
  display: grid;
  grid-template-columns: repeat(3, 1fr);
  gap: 24px;
}
.review-card {
  background: var(--surface-raised);
  border: 1px solid var(--surface-deep);
  border-radius: 14px;
  padding: 28px 26px;
  display: flex;
  flex-direction: column;
  gap: 20px;
  transition: transform 200ms ease-out, box-shadow 200ms ease-out;
}
.review-card:hover {
  transform: translateY(-3px);
  box-shadow: 0 8px 24px -8px rgba(26, 22, 20, 0.08);
}
.review-quote {
  font-family: var(--font-display);
  font-weight: 400;
  font-style: italic;
  font-size: 17px;
  line-height: 1.5;
  color: var(--ink-primary);
  margin: 0;
}
.review-quote::before { content: '"'; }
.review-quote::after { content: '"'; }
.review-attr {
  display: flex;
  flex-direction: column;
  gap: 2px;
  padding-top: 16px;
  border-top: 1px solid var(--surface-deep);
}
.review-attr-name {
  font-size: 14px;
  font-weight: 600;
  color: var(--ink-primary);
}
.review-attr-role {
  font-size: 13px;
  color: var(--ink-tertiary);
  font-family: var(--font-display);
  font-style: italic;
}
.review-attr-company {
  font-size: 13px;
  font-weight: 500;
  color: var(--ink-secondary);
  margin-top: 2px;
}
@media (max-width: 980px) {
  .reviews-grid { grid-template-columns: repeat(2, 1fr); }
}
@media (max-width: 640px) {
  .reviews { padding: 70px 0; }
  .reviews-grid { grid-template-columns: 1fr; gap: 18px; }
  .review-card { padding: 24px 22px; }
}

/* ============================================
   PROGRESSIVE WHATSAPP MOCKUP REVEAL
   Used on hero (homepage) and bot-demo (process page)
   ============================================ */
.wa-mockup .wa-msg.msg-hidden {
  opacity: 0;
  transform: translateY(10px);
}
.wa-mockup .wa-msg.msg-reveal {
  animation: msgReveal 420ms cubic-bezier(0.22, 0.61, 0.36, 1) forwards;
}
@keyframes msgReveal {
  from { opacity: 0; transform: translateY(10px); }
  to { opacity: 1; transform: translateY(0); }
}
.wa-mockup .typing-indicator {
  display: inline-flex;
  gap: 4px;
  align-items: center;
  padding: 8px 12px;
  background: var(--surface-base);
  border-radius: 14px;
  margin: 4px 0 8px;
  opacity: 0;
  transition: opacity 240ms ease-out;
}
.wa-mockup .typing-indicator.visible { opacity: 1; }
.wa-mockup .typing-indicator span {
  width: 6px; height: 6px; border-radius: 50%;
  background: var(--ink-tertiary);
  animation: typingDot 1.2s infinite;
}
.wa-mockup .typing-indicator span:nth-child(2) { animation-delay: 0.15s; }
.wa-mockup .typing-indicator span:nth-child(3) { animation-delay: 0.3s; }
@keyframes typingDot {
  0%, 60%, 100% { opacity: 0.3; transform: scale(0.85); }
  30% { opacity: 1; transform: scale(1); }
}


/* ============================================
   FIT LIST (used on D2C page — right fit / wrong fit)
   ============================================ */
.fit-list { list-style: none; padding: 0; margin: 16px 0 0; }
.fit-list li {
  position: relative;
  padding-left: 28px;
  margin-bottom: 12px;
  font-size: 15px;
  line-height: 1.55;
  color: var(--ink-secondary);
}
.fit-list li::before {
  position: absolute;
  left: 0;
  top: 0;
  font-family: var(--font-display);
  font-weight: 500;
  width: 18px;
  height: 18px;
  text-align: center;
}
.fit-list-yes li::before {
  content: '✓';
  color: #1F3A2F;
}
.fit-list-no li::before {
  content: '×';
  color: var(--ink-tertiary);
  font-size: 18px;
  line-height: 1;
}